Digital Marketing

Digital Marketing Foundation course (1 Month Course)

  1. Introduction of Digital Marketing
  2. Structure of Digital Marketing with Social Media being the important category
  3. Classification Social Media Marketing
  4. Social Media Marketing B2B
  5. Email Marketing
  6. Business Cases of Effective Digital Campaigns
  7. Basics of Search Engines Optimization, Search Engine Marketing, Social Media Marketing
  8. Introduction to Analytics Tools & Web Analytics
  9. Introduction to Facebook Marketing and Facebook Advertising
  10. LinkedIn for Business
  11. Twitter Basics
  12. Introduction to Analytics Tools
  13. Legal Implications of Social Media in India
  14. Facebook, LinkedIn, Twitter Marketing with brand/individual cases

Digital Marketing Advanced Level Course (3 Months Course)

  1. SEO and Social SEO
  2. Introduction to Pinterest, SlideShare, Blogger, YouTube and Vimeo
  3. Introduction to Facebook Ads with live examples
  4. Introduction to LinkedIn Ads with live examples
  5. Introduction to Google Adwords / PPC/ SEM
  6. Introduction of Mobile Marketing
  7. Viral Marketing and Social Media
  8. Affiliate Marketing
  9. Case Study on Effective Digital Campaigns on all social networking
  10. Designing a Digital Marketing Strategy for an Industries
  11. Contents Marketing


Digital Marketing Diploma courses (6 Months Course)

  1. Legal Implications of Social Media in India
  2. Viral Marketing – Business cases
  3. Linkedin for Business
  4. Pinterest for Business
  5. Foursquare for Business
  6. Social Media Favicons and its importance on the website
  7. Flickr
  8. Social Bookmarking tools
  9. How to Write for the web
  10. Transform Your Website Design
  11. Online Reputation Management
  12. Google Ad-words
  13. Google Analytics
  14. Advanced SEM : Organic Search Engine Optimization
  15. Advanced Email Marketing
  16. Designing Execution Strategies for Facebook, Twitter, LinkedIn with live examples
  17. Digital Marketing Proposal Making

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Shesha is a Business Development, Digital Marketing, Entrepreneur and Techno expert. Currently focus on partnering with startups worldwide for offering them Consulting, resources, technology, BOT, ODC and PDC. He has considerable Sales Leadership Skills including international experience and in-debth understanding of sales techniques, sales cycles.

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